Case Studies
Gutui Marketing helps enterprises achieve global growth by speaking with data and results
Project Background
Brand Profile:
Founded in 2013, CBIS is a leading B-end information integration service platform in China's infant and child industry, dedicated to providing comprehensive information integration and innovative services for the infant and child industry, promoting industry development by linking all parties in the industry, and is a core leader and innovative practitioner in the infant and child industry.
Project Background and Requirements:
Plans to expand influence in the infant and child industry by enhancing Baidu search engine exposure, attract more B-end customers and partners, and strengthen brand online awareness.
Services: Baidu SEO
Strategy
- Baidu SEO System Optimization: Boosting brand ranking in Baidu search and increasing exposure frequency;
- Keyword Precision Optimization: Focus on core keywords such as “CbiLine Media”, “Dynamic Sales China Summit”, “China Milk Powder Conference”, etc.
- Content Quality Upgrade: Optimize the website's content structure to enhance page quality and search relevance;
- Industry-specific Strategy Adjustment: Tailor SEO strategies to meet the needs of the infant and child industry to reach a wider range of potential customers;
- Dynamic Monitoring and Iteration: Regularly analyze data and adjust strategies to ensure sustained growth.
Company Cases
Croda
Brand Profile:
CRODA is a global leader in specialty chemicals, headquartered in the UK, providing innovative chemical solutions for personal beauty, health care, crop protection, smart materials, energy technology and water treatment. As a component of the FTSE100 index, the company is committed to improving the quality of life for consumers worldwide through technological innovation.
DR
Brand Profile:
DR is headquartered in Shenzhen and founded in 2010, focusing on the customization and design of high-end jewelry. With the core philosophy of “One Lifetime, One Love, One True Love”, the brand requires men to complete real-name authentication with their ID cards and only allows one custom engagement diamond ring to be made for a man in his lifetime, symbolizing a unique commitment of love.
Westwell
Brand Profile:
As a global leader in autonomous traction vehicles and systems, Westwell focuses on providing innovative solutions for ports, airports, parks, manufacturing plants and logistics hubs. The business has been commercialized in 28 countries and regions, serving more than 200 group customers.